Study shows direct regulation of dairy sector harmful to economy and climate priorities

FOR IMMEDIATE RELEASE 10/17/24​​​​​​​​​ Sacramento - The California Cattle Council released a new report, “Economic Analysis of California Dairy Consolidation, Attrition, and Policy Leakage.” The data driven economic analysis, conducted by ERA Economics, looks at California dairy sector trends, market conditions, consolidation, and attrition, as well as the potential impacts of direct regulation of dairy [...]

Study shows direct regulation of dairy sector harmful to economy and climate priorities2024-10-18T08:47:13-07:00

Elected Stakeholder Outreach

Elected Stakeholder Outreach With support from the California Cattle Council, the California Cattlemen's Foundation produced a series of educational handouts for elected officials. See the handouts below. To download, click on the images to see a PDF.

Elected Stakeholder Outreach2024-06-18T19:46:03-07:00

CalResilient

CalResilient Campaign Launched in the Spring of 2023, the new CalResilient campaign is focused on educating those around the Capitol about the environmental benefits of grazing and highlighting the significant work and investment made by California dairy and cattle families to reduce their environmental footprint. The campaign includes visuals, social media, online [...]

CalResilient2024-07-31T08:42:59-07:00

California Cattle Council Launches Wildfire Resiliency Effort

CALIFORNIA CATTLE COUNCIL LAUNCHES WILDFIRE RESILIENCY EFFORT Controlled burns and increased grazing can save lives, reduce emissions, and restore forest health SACRAMENTO, Calif. — The California Cattle Council has launched a public affairs effort to promote science-based solutions and tools to help make California more wildfire resilient. According to the California Department of Forestry [...]

California Cattle Council Launches Wildfire Resiliency Effort2021-07-27T16:40:35-07:00

Resilience 2020 Campaign

Resilience 2020 Campaign Resilience 2020 was a digital media campaign that highlighted California cattle production that spanned over three phases from May to November. The campaign included: Digital banner ads Social Media Content Public Relations Outreach Amid the onset of the COVID-19 pandemic, this campaign originally launched to reassure [...]

Resilience 2020 Campaign2021-03-22T06:40:31-07:00

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Advocating for and enhancing the California cattle community by addressing challenges and opportunities that have the greatest impact, with consideration for the needs of each industry segment.

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